Hank s Grille and Catering — Meta Ads (Facebook / Instagram)

← All Brands | Updated 4/12/2026, 8:34:20 AM EST

Key Summary Tables

Meta Ads — Campaigns by Spend (All Time)

Campaign	Status	Spend	Reach	Impressions	Clicks	CTR	CPC
Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	ACTIVE	$266.78	26,391	44,481	1,922	4.32%	$0.14
Hank's // Traffic - 11/07 - Holiday Catering Campaign	PAUSED	$0.00	0	0	0	0.00%	$0.00
Hank's // Traffic - 05/06 - Corporate Catering Campaign	PAUSED	$0.00	0	0	0	0.00%	$0.00
Hank's // Traffic - 2025 - Recruitment Campaign	PAUSED	$0.00	0	0	0	0.00%	$0.00
TOTAL		$266.78	26,391	44,481	1,922	4.32%	$0.14

DATA ON THIS PAGE: Meta Ads (Facebook / Instagram) (132 records)

📋 Data Interpretation Guide

— expand for metric definitions and reporting rules

These rules define how to correctly read the data below. Follow them precisely when answering questions about this brand's performance.

Reporting Precision (All Metrics)

Report metrics at the precision stored in the data. Open rates, click rates, and all percentages should be reported to two decimal places (e.g., 12.56%, not 13%). Revenue and spend should be reported to the penny (e.g., $63.10, not $63). Do not round to whole numbers unless the source data is already whole numbers.

Meta Ads — Interpretation Rules

Data grain matters: Campaign-level data is in "Meta Ads Campaigns." Ad-level breakdowns are in "Meta Ads Ads." Daily trends are in "Meta Ads Daily." Never mix grains in one total.
Do not infer spend from status. A campaign marked ACTIVE may have $0 spend. A campaign marked COMPLETED may have significant spend. Always sum the actual Spend column.
Clicks vs Link Clicks: "Clicks" includes all clicks (profile, reactions, see more). "Link Clicks" counts only outbound URL clicks. Use Link Clicks for CTR and CPC calculations unless specifically asked about total engagement.

Meta Ads (Facebook / Instagram)

— 8 reports, 132 records | Data: 2026-01-12 → 2026-04-12

Ad Sets

1 ad sets. See Campaigns report above for campaign-level performance (spend, clicks, conversions).

1 ads. See Campaigns report above for campaign-level performance (spend, clicks, conversions).

Campaigns

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:02:21-04:00

Reach	Impressions	Clicks	Unique Clicks	Spend	Campaign Name	Campaign ID	Objective	Status	Buying Type	CTR	CPC	CPM	Results	Results Label	Link Clicks	Post Reactions	Post Engagement	Page Engagement	Post Saves	Page Likes	Frequency	Cpp	Unique CTR	Cost Per Unique Click	Video Views	Video P25	Video P50	Video P75	Video P100	Landing Page Views	Campaign Start	Campaign Stop	Period Start	Period End
26,391	44,481	1,922	1,203	267	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	120230246834750392	LINK_CLICKS	ACTIVE	AUCTION	0.0432	0.1388	6	1,211	Link clicks	1,211	69	9,387	9,390	11	3	1.69	10.11	0.0456	0.2218	8,088	6,738	3,461	2,271	1,646	685	2025-07-21		2026-01-12	2026-04-12
0	0	0	0	0	Hank's // Traffic - 11/07 - Holiday Catering Campaign	120236363951270392	OUTCOME_TRAFFIC	PAUSED	AUCTION																						2025-11-07	2025-12-31	2026-01-12	2026-04-12
0	0	0	0	0	Hank's // Traffic - 05/06 - Corporate Catering Campaign	120225217138170392	LINK_CLICKS	PAUSED	AUCTION																						2025-05-06		2026-01-12	2026-04-12
0	0	0	0	0	Hank's // Traffic - 2025 - Recruitment Campaign	120217181998990392	OUTCOME_TRAFFIC	PAUSED	AUCTION																						2025-02-10		2026-01-12	2026-04-12

Daily

2026-01-15 to 2026-04-12. Fetched 2026-04-12 06:02:21-04:00

📊 Monthly Summary

Month	Campaign Name	Days	Impressions	Reach	Clicks	Unique Clicks	Spend	Link Clicks
2026-04	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	12	9,296	8,588	261	207	31.69	160
2026-03	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	31	17,683	16,406	717	580	94.04	471
2026-02	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	28	11,317	10,337	621	472	83.79	366
2026-01	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	17	6,185	5,764	323	276	57.26	214
Last 90 Days		88	44,481	41,095	1,922	1,535	267	1,211

Date	Reach	Impressions	Clicks	Unique Clicks	Spend	Daily Entry	Campaign Name	CTR	CPC	CPM	Link Clicks	Period Start	Period End	Last Synced
2026-01-15	585	603	18	15	5.15	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-15	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0299	0.2861	8.54	13	2026-01-15	2026-01-15	2026-04-12T10:02:21.695Z
2026-01-16	530	564	29	26	5.03	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-16	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0514	0.1734	8.92	18	2026-01-16	2026-01-16	2026-04-12T10:02:21.695Z
2026-01-17	466	516	23	22	5.14	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-17	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0446	0.2235	9.96	14	2026-01-17	2026-01-17	2026-04-12T10:02:21.695Z
2026-01-18	356	376	22	19	3.6	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-18	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0585	0.1636	9.57	15	2026-01-18	2026-01-18	2026-04-12T10:02:21.695Z
2026-01-19	305	327	21	18	3.12	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-19	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0642	0.1486	9.54	13	2026-01-19	2026-01-19	2026-04-12T10:02:21.695Z
2026-01-20	251	277	17	16	2.89	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-20	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0614	0.1700	10.43	14	2026-01-20	2026-01-20	2026-04-12T10:02:21.695Z
2026-01-21	235	257	15	11	3.02	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-21	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0584	0.2013	11.75	10	2026-01-21	2026-01-21	2026-04-12T10:02:21.695Z
2026-01-22	251	271	22	20	3.11	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-22	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0812	0.1414	11.48	15	2026-01-22	2026-01-22	2026-04-12T10:02:21.695Z
2026-01-23	243	254	17	14	2.58	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-23	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0669	0.1518	10.16	13	2026-01-23	2026-01-23	2026-04-12T10:02:21.695Z
2026-01-24	255	278	22	18	2.65	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-24	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0791	0.1205	9.53	14	2026-01-24	2026-01-24	2026-04-12T10:02:21.695Z
2026-01-25	384	404	23	18	3.6	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-25	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0569	0.1565	8.91	13	2026-01-25	2026-01-25	2026-04-12T10:02:21.695Z
2026-01-26	280	304	13	11	3.07	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-26	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0428	0.2362	10.1	9	2026-01-26	2026-01-26	2026-04-12T10:02:21.695Z
2026-01-27	295	317	8	8	2.95	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-27	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0252	0.3688	9.31	3	2026-01-27	2026-01-27	2026-04-12T10:02:21.695Z
2026-01-28	368	401	14	13	3.1	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-28	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0349	0.2214	7.73	12	2026-01-28	2026-01-28	2026-04-12T10:02:21.695Z
2026-01-29	261	286	25	20	2.89	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-29	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0874	0.1156	10.1	15	2026-01-29	2026-01-29	2026-04-12T10:02:21.695Z
2026-01-30	400	410	15	13	2.62	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-30	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0366	0.1747	6.39	11	2026-01-30	2026-01-30	2026-04-12T10:02:21.695Z
2026-01-31	299	340	19	14	2.74	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-01-31	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0559	0.1442	8.06	12	2026-01-31	2026-01-31	2026-04-12T10:02:21.695Z
2026-02-01	543	603	30	26	3.87	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-02-01	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0498	0.1290	6.42	22	2026-02-01	2026-02-01	2026-04-12T10:02:21.695Z
2026-02-02	347	374	15	14	2.86	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-02-02	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0401	0.1907	7.65	11	2026-02-02	2026-02-02	2026-04-12T10:02:21.695Z
2026-02-03	368	410	20	19	3.11	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 2026-02-03	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	0.0488	0.1555	7.59	17	2026-02-03	2026-02-03	2026-04-12T10:02:21.695Z

Demographics

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:02:21-04:00

Reach	Impressions	Clicks	Spend	Demo Entry	Campaign Name	Age Range	Gender	CTR	CPC	CPM	Period Start	Period End	Last Synced
67	100	5	0.5100	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 18-24 female	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	18-24	female	0.0500	0.1020	5.1	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z
65	86	2	0.3200	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 18-24 male	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	18-24	male	0.0233	0.1600	3.72	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z
2	2	0	0	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 18-24 unknown	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	18-24	unknown	0		0	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z
1,108	1,479	28	4.85	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 25-34 female	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	25-34	female	0.0189	0.1732	3.28	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z
1,408	1,807	26	3.24	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| 25-34 male	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	25-34	male	0.0144	0.1246	1.79	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z

Device

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:02:21-04:00

Reach	Impressions	Clicks	Spend	Device Entry	Campaign Name	Device	CTR	CPC	CPM	Period Start	Period End	Last Synced
21,106	34,809	1,350	188	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| android_smartphone	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	android_smartphone	0.0388	0.1395	5.41	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z
380	638	37	4.53	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| android_tablet	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	android_tablet	0.0580	0.1224	7.1	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z
11	16	1	0.1500	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| desktop	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	desktop	0.0625	0.1500	9.37	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z
352	670	49	5.36	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| ipad	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	ipad	0.0731	0.1094	8	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z
4,321	7,774	438	63.59	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| iphone	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	iphone	0.0563	0.1452	8.18	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z

Geographic

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:02:21-04:00

Reach	Impressions	Clicks	Spend	Geo Entry	Campaign Name	Country	CTR	CPC	CPM	Period Start	Period End	Last Synced
26,391	44,481	1,922	267	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| US	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	US	0.0432	0.1388	6	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z

Platform

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:02:21-04:00

Reach	Impressions	Clicks	Spend	Platform Entry	Campaign Name	Platform	Position	CTR	CPC	CPM	Period Start	Period End	Last Synced
4	7	1	0.0600	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| audience_network an_classic	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	audience_network	an_classic	0.1429	0.0600	8.57	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z
135	165	10	2.09	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| facebook facebook_notification	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	facebook	facebook_notification	0.0606	0.2090	12.67	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z
35	48	3	0.3600	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| facebook facebook_profile_feed	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	facebook	facebook_profile_feed	0.0625	0.1200	7.5	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z
4,732	8,910	513	70.21	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| facebook facebook_reels	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	facebook	facebook_reels	0.0576	0.1369	7.88	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z
15,032	19,216	117	22.16	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign \| facebook facebook_reels_overlay	Hank's // Traffic - 07/21 - Q3 Corporate Catering Campaign	facebook	facebook_reels_overlay	0.0061	0.1894	1.15	2026-01-12	2026-04-12	2026-04-12T10:02:21.696Z

TDC Marketing Data Warehouse. Generated 4/12/2026, 8:34:20 AM EST. Updated every 2 hours.