First Air Force One — Meta Ads (Facebook / Instagram)

← All Brands | Updated 4/12/2026, 8:34:20 AM EST

Key Summary Tables

Meta Ads — Campaigns by Spend (All Time)

Campaign	Status	Spend	Reach	Impressions	Clicks	CTR	CPC
FAF1 // Awareness - 4/9/26 - GCG	ACTIVE	$62.74	24,607	29,745	241	0.81%	$0.26
FAF1 // Engagement - 4/7/26 Shorts	PAUSED	$38.82	4,923	5,581	533	9.55%	$0.07
FAF1 // Engagement - 4/7/26 - Quotes	PAUSED	$36.66	5,842	6,424	876	13.64%	$0.04
TOTAL		$138.22	35,372	41,750	1,650	3.95%	$0.08

DATA ON THIS PAGE: Meta Ads (Facebook / Instagram) (114 records)

📋 Data Interpretation Guide

— expand for metric definitions and reporting rules

These rules define how to correctly read the data below. Follow them precisely when answering questions about this brand's performance.

Reporting Precision (All Metrics)

Report metrics at the precision stored in the data. Open rates, click rates, and all percentages should be reported to two decimal places (e.g., 12.56%, not 13%). Revenue and spend should be reported to the penny (e.g., $63.10, not $63). Do not round to whole numbers unless the source data is already whole numbers.

Meta Ads — Interpretation Rules

Data grain matters: Campaign-level data is in "Meta Ads Campaigns." Ad-level breakdowns are in "Meta Ads Ads." Daily trends are in "Meta Ads Daily." Never mix grains in one total.
Do not infer spend from status. A campaign marked ACTIVE may have $0 spend. A campaign marked COMPLETED may have significant spend. Always sum the actual Spend column.
Clicks vs Link Clicks: "Clicks" includes all clicks (profile, reactions, see more). "Link Clicks" counts only outbound URL clicks. Use Link Clicks for CTR and CPC calculations unless specifically asked about total engagement.

Meta Ads (Facebook / Instagram)

— 8 reports, 114 records | Data: 2026-01-12 → 2026-04-12

Ad Sets

3 ad sets. See Campaigns report above for campaign-level performance (spend, clicks, conversions).

Ads

3 ads. See Campaigns report above for campaign-level performance (spend, clicks, conversions).

Campaigns

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:00:05-04:00

Reach	Impressions	Clicks	Unique Clicks	Spend	Campaign Name	Campaign ID	Objective	Status	Buying Type	CTR	CPC	CPM	Results	Results Label	Link Clicks	Post Reactions	Post Engagement	Page Engagement	Post Saves	Frequency	Cpp	Unique CTR	Cost Per Unique Click	Video Views	Video P25	Video P50	Video P75	Video P100	Landing Page Views	Daily Budget	Campaign Start	Period Start	Period End
4,923	5,581	533	391	38.82	FAF1 // Engagement - 4/7/26 Shorts	120242374757310122	OUTCOME_ENGAGEMENT	PAUSED	AUCTION	0.0955	0.0728	6.96	289	Post engagement	289	43	1,030	1,030	3	1.13	7.89	0.0794	0.0993	695	313	183	132	85	226	20	2026-04-07	2026-01-12	2026-04-12
5,842	6,424	876	672	36.66	FAF1 // Engagement - 4/7/26 - Quotes	120242531761720122	OUTCOME_ENGAGEMENT	PAUSED	AUCTION	0.1364	0.0418	5.71	613	Post engagement	613	24	3,565	3,565		1.1	6.28	0.1150	0.0546	2,927	2,744	2,094	1,654	1,320	559	15	2026-04-07	2026-01-12	2026-04-12
24,607	29,745	241	226	62.74	FAF1 // Awareness - 4/9/26 - GCG	120242629701470122	OUTCOME_AWARENESS	ACTIVE	AUCTION	0.0081	0.2603	2.11	44	Reach	44	10	1,247	1,247	1	1.21	2.55	0.0092	0.2776	1,192	937	406	240	158		25	2026-04-09	2026-01-12	2026-04-12

Daily

2026-04-07 to 2026-04-12. Fetched 2026-04-12 06:00:05-04:00

Date	Reach	Impressions	Clicks	Unique Clicks	Spend	Daily Entry	Campaign Name	CTR	CPC	CPM	Link Clicks	Period Start	Period End	Last Synced
2026-04-07	1,962	1,962	124	99	11.38	FAF1 // Engagement - 4/7/26 Shorts \| 2026-04-07	FAF1 // Engagement - 4/7/26 Shorts	0.0632	0.0918	5.8	81	2026-04-07	2026-04-07	2026-04-12T10:00:05.901Z
2026-04-07	1,877	1,967	243	177	10.78	FAF1 // Engagement - 4/7/26 - Quotes \| 2026-04-07	FAF1 // Engagement - 4/7/26 - Quotes	0.1235	0.0444	5.48	144	2026-04-07	2026-04-07	2026-04-12T10:00:05.901Z
2026-04-08	2,181	2,387	244	174	17.46	FAF1 // Engagement - 4/7/26 Shorts \| 2026-04-08	FAF1 // Engagement - 4/7/26 Shorts	0.1022	0.0716	7.31	134	2026-04-08	2026-04-08	2026-04-12T10:00:05.901Z
2026-04-08	2,674	2,781	369	290	16.11	FAF1 // Engagement - 4/7/26 - Quotes \| 2026-04-08	FAF1 // Engagement - 4/7/26 - Quotes	0.1327	0.0437	5.79	262	2026-04-08	2026-04-08	2026-04-12T10:00:05.901Z
2026-04-09	1,221	1,232	165	122	9.98	FAF1 // Engagement - 4/7/26 Shorts \| 2026-04-09	FAF1 // Engagement - 4/7/26 Shorts	0.1339	0.0605	8.1	74	2026-04-09	2026-04-09	2026-04-12T10:00:05.901Z
2026-04-09	1,634	1,676	264	218	9.77	FAF1 // Engagement - 4/7/26 - Quotes \| 2026-04-09	FAF1 // Engagement - 4/7/26 - Quotes	0.1575	0.0370	5.83	207	2026-04-09	2026-04-09	2026-04-12T10:00:05.901Z
2026-04-09	5,340	5,372	38	36	10.55	FAF1 // Awareness - 4/9/26 - GCG \| 2026-04-09	FAF1 // Awareness - 4/9/26 - GCG	0.0071	0.2776	1.96	10	2026-04-09	2026-04-09	2026-04-12T10:00:05.901Z
2026-04-10	9,994	10,421	70	68	22.66	FAF1 // Awareness - 4/9/26 - GCG \| 2026-04-10	FAF1 // Awareness - 4/9/26 - GCG	0.0067	0.3237	2.17	14	2026-04-10	2026-04-10	2026-04-12T10:00:05.901Z
2026-04-11	12,594	13,160	122	116	27.8	FAF1 // Awareness - 4/9/26 - GCG \| 2026-04-11	FAF1 // Awareness - 4/9/26 - GCG	0.0093	0.2279	2.11	18	2026-04-11	2026-04-11	2026-04-12T10:00:05.901Z
2026-04-12	751	792	11	10	1.73	FAF1 // Awareness - 4/9/26 - GCG \| 2026-04-12	FAF1 // Awareness - 4/9/26 - GCG	0.0139	0.1573	2.18	2	2026-04-12	2026-04-12	2026-04-12T10:00:05.901Z

Demographics

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:00:05-04:00

Reach	Impressions	Clicks	Spend	Demo Entry	Campaign Name	Age Range	Gender	CTR	CPC	CPM	Period Start	Period End	Last Synced
23	27	3	0.1100	FAF1 // Engagement - 4/7/26 Shorts \| 18-24 female	FAF1 // Engagement - 4/7/26 Shorts	18-24	female	0.1111	0.0367	4.07	2026-01-12	2026-04-12	2026-04-12T10:00:05.901Z
378	398	15	1.79	FAF1 // Engagement - 4/7/26 Shorts \| 18-24 male	FAF1 // Engagement - 4/7/26 Shorts	18-24	male	0.0377	0.1193	4.5	2026-01-12	2026-04-12	2026-04-12T10:00:05.902Z
5	6	2	0.0200	FAF1 // Engagement - 4/7/26 Shorts \| 18-24 unknown	FAF1 // Engagement - 4/7/26 Shorts	18-24	unknown	0.3333	0.0100	3.33	2026-01-12	2026-04-12	2026-04-12T10:00:05.902Z
16	16	1	0.1000	FAF1 // Engagement - 4/7/26 Shorts \| 25-34 female	FAF1 // Engagement - 4/7/26 Shorts	25-34	female	0.0625	0.1000	6.25	2026-01-12	2026-04-12	2026-04-12T10:00:05.902Z
229	236	7	1.32	FAF1 // Engagement - 4/7/26 Shorts \| 25-34 male	FAF1 // Engagement - 4/7/26 Shorts	25-34	male	0.0297	0.1886	5.59	2026-01-12	2026-04-12	2026-04-12T10:00:05.902Z

Device

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:00:05-04:00

Reach	Impressions	Clicks	Spend	Device Entry	Campaign Name	Device	CTR	CPC	CPM	Period Start	Period End	Last Synced
1,650	1,885	310	15.24	FAF1 // Engagement - 4/7/26 Shorts \| android_smartphone	FAF1 // Engagement - 4/7/26 Shorts	android_smartphone	0.1645	0.0492	8.08	2026-01-12	2026-04-12	2026-04-12T10:00:05.902Z
60	69	10	0.6600	FAF1 // Engagement - 4/7/26 Shorts \| android_tablet	FAF1 // Engagement - 4/7/26 Shorts	android_tablet	0.1449	0.0660	9.57	2026-01-12	2026-04-12	2026-04-12T10:00:05.902Z
4	4	0	0	FAF1 // Engagement - 4/7/26 Shorts \| desktop	FAF1 // Engagement - 4/7/26 Shorts	desktop	0		0	2026-01-12	2026-04-12	2026-04-12T10:00:05.902Z
355	390	35	3.51	FAF1 // Engagement - 4/7/26 Shorts \| ipad	FAF1 // Engagement - 4/7/26 Shorts	ipad	0.0897	0.1003	9	2026-01-12	2026-04-12	2026-04-12T10:00:05.902Z
2,882	3,200	170	19.24	FAF1 // Engagement - 4/7/26 Shorts \| iphone	FAF1 // Engagement - 4/7/26 Shorts	iphone	0.0531	0.1132	6.01	2026-01-12	2026-04-12	2026-04-12T10:00:05.902Z

Geographic

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:00:05-04:00

Reach	Impressions	Clicks	Spend	Geo Entry	Campaign Name	Country	CTR	CPC	CPM	Period Start	Period End	Last Synced
4,923	5,581	533	38.82	FAF1 // Engagement - 4/7/26 Shorts \| US	FAF1 // Engagement - 4/7/26 Shorts	US	0.0955	0.0728	6.96	2026-01-12	2026-04-12	2026-04-12T10:00:05.902Z
5,842	6,424	876	36.66	FAF1 // Engagement - 4/7/26 - Quotes \| US	FAF1 // Engagement - 4/7/26 - Quotes	US	0.1364	0.0418	5.71	2026-01-12	2026-04-12	2026-04-12T10:00:05.902Z
24,607	29,745	241	62.67	FAF1 // Awareness - 4/9/26 - GCG \| US	FAF1 // Awareness - 4/9/26 - GCG	US	0.0081	0.2600	2.11	2026-01-12	2026-04-12	2026-04-12T10:00:05.903Z

Platform

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:00:05-04:00

Reach	Impressions	Clicks	Spend	Platform Entry	Campaign Name	Platform	Position	CTR	CPC	CPM	Period Start	Period End	Last Synced
540	568	39	4.12	FAF1 // Engagement - 4/7/26 Shorts \| facebook facebook_reels	FAF1 // Engagement - 4/7/26 Shorts	facebook	facebook_reels	0.0687	0.1056	7.25	2026-01-12	2026-04-12	2026-04-12T10:00:05.903Z
168	174	0	0.3600	FAF1 // Engagement - 4/7/26 Shorts \| facebook facebook_reels_overlay	FAF1 // Engagement - 4/7/26 Shorts	facebook	facebook_reels_overlay	0		2.07	2026-01-12	2026-04-12	2026-04-12T10:00:05.903Z
2,710	3,185	428	25.54	FAF1 // Engagement - 4/7/26 Shorts \| facebook feed	FAF1 // Engagement - 4/7/26 Shorts	facebook	feed	0.1344	0.0597	8.02	2026-01-12	2026-04-12	2026-04-12T10:00:05.903Z
15	18	0	0.0600	FAF1 // Engagement - 4/7/26 Shorts \| facebook instream_video	FAF1 // Engagement - 4/7/26 Shorts	facebook	instream_video	0		3.33	2026-01-12	2026-04-12	2026-04-12T10:00:05.903Z
63	70	1	0.0400	FAF1 // Engagement - 4/7/26 Shorts \| facebook search	FAF1 // Engagement - 4/7/26 Shorts	facebook	search	0.0143	0.0400	0.5714	2026-01-12	2026-04-12	2026-04-12T10:00:05.903Z

TDC Marketing Data Warehouse. Generated 4/12/2026, 8:34:20 AM EST. Updated every 2 hours.