Duffey Southeast — Paid Advertising

← All Brands | Updated 4/12/2026, 8:34:19 AM EST

Key Summary Tables

Meta Ads — Campaigns by Spend (All Time)

Campaign	Status	Spend	Reach	Impressions	Clicks	CTR	CPC
DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	ACTIVE	$1,516.77	176,498	294,715	13,282	4.51%	$0.11
DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	ACTIVE	$88.52	28,399	35,126	27	0.08%	$3.28
DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	ACTIVE	$87.74	44,403	47,315	34	0.07%	$2.58
DuffeySE // Recruitment Campaign 2026 - 1/7-2/28	PAUSED	$0.00	0	0	0	0.00%	$0.00
DuffeySE // Recruitment Campaign - 9/9-12/8	PAUSED	$0.00	0	0	0	0.00%	$0.00
DuffeySE // Recruitment Campaign - 7/1-8/31	PAUSED	$0.00	0	0	0	0.00%	$0.00
DuffeySE // Recruitment Campaign - 5/1-6/30	PAUSED	$0.00	0	0	0	0.00%	$0.00
DuffeySE // Recruitment Campaign - 3/12-4/30	PAUSED	$0.00	0	0	0	0.00%	$0.00
DuffeySE // Recruitment Campaign - 1/9-2/28	PAUSED	$0.00	0	0	0	0.00%	$0.00
DuffeySE - Recruitment Campaign - gold - 11.12-12.31	PAUSED	$0.00	0	0	0	0.00%	$0.00
TOTAL		$1,693.03	249,300	377,156	13,343	3.54%	$0.13

DATA ON THIS PAGE: Meta Ads (Facebook / Instagram) (497 records) | Linkedin Ads (2 records)

📋 Data Interpretation Guide

— expand for metric definitions and reporting rules

These rules define how to correctly read the data below. Follow them precisely when answering questions about this brand's performance.

Reporting Precision (All Metrics)

Report metrics at the precision stored in the data. Open rates, click rates, and all percentages should be reported to two decimal places (e.g., 12.56%, not 13%). Revenue and spend should be reported to the penny (e.g., $63.10, not $63). Do not round to whole numbers unless the source data is already whole numbers.

Meta Ads — Interpretation Rules

Data grain matters: Campaign-level data is in "Meta Ads Campaigns." Ad-level breakdowns are in "Meta Ads Ads." Daily trends are in "Meta Ads Daily." Never mix grains in one total.
Do not infer spend from status. A campaign marked ACTIVE may have $0 spend. A campaign marked COMPLETED may have significant spend. Always sum the actual Spend column.
Clicks vs Link Clicks: "Clicks" includes all clicks (profile, reactions, see more). "Link Clicks" counts only outbound URL clicks. Use Link Clicks for CTR and CPC calculations unless specifically asked about total engagement.

Meta Ads (Facebook / Instagram)

— 8 reports, 497 records | Data: 2026-01-12 → 2026-04-12

Ad Sets

7 ad sets. See Campaigns report above for campaign-level performance (spend, clicks, conversions).

Ads

42 ads. See Campaigns report above for campaign-level performance (spend, clicks, conversions).

Campaigns

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:05:13-04:00

Reach	Impressions	Clicks	Unique Clicks	Spend	Campaign Name	Campaign ID	Objective	Status	Buying Type	CTR	CPC	CPM	Results	Results Label	Link Clicks	Post Reactions	Post Engagement	Page Engagement	Post Saves	Page Likes	Frequency	Cpp	Unique CTR	Cost Per Unique Click	Video Views	Video P25	Video P50	Video P75	Video P100	Landing Page Views	Daily Budget	Lifetime Budget	Campaign Start	Campaign Stop
28,399	35,126	27	27	88.52	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	120239789390280392	OUTCOME_ENGAGEMENT	ACTIVE	AUCTION	0.0008	3.28	2.52	26	Post engagement	26	6	22,934	22,934			1.24	3.12	0.0010	3.28	22,902	24,706	17,291	12,478	9,297	13	1		2026-01-12
176,498	294,715	13,282	9,245	1,517	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	120239789425870392	LINK_CLICKS	ACTIVE	AUCTION	0.0451	0.1142	5.15	8,699	Link clicks	8,699	458	66,859	66,913	54	54	1.67	8.59	0.0524	0.1641	57,610	26,113	12,903	9,215	6,939	5,718	17		2026-01-12
44,403	47,315	34	34	87.74	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	120239790175840392	OUTCOME_AWARENESS	ACTIVE	AUCTION	0.0007	2.58	1.85	24	Reach	24	2	8,329	8,329			1.07	1.98	0.0008	2.58	8,303	3,830	1,199	538	316	16	1		2026-01-12
0	0	0	0	0	DuffeySE // Recruitment Campaign 2026 - 1/7-2/28	120239551088230392	OUTCOME_TRAFFIC	PAUSED	AUCTION																							1,099	2026-01-07	2026-03-31
0	0	0	0	0	DuffeySE // Recruitment Campaign - 9/9-12/8	120233063615710392	OUTCOME_TRAFFIC	PAUSED	AUCTION																							1,125	2025-09-09	2025-12-31
0	0	0	0	0	DuffeySE // Recruitment Campaign - 7/1-8/31	120230353207780392	OUTCOME_TRAFFIC	PAUSED	AUCTION																							1,100	2025-07-22	2025-08-31
0	0	0	0	0	DuffeySE // Recruitment Campaign - 5/1-6/30	120223825387100392	OUTCOME_TRAFFIC	PAUSED	AUCTION																							1,100	2025-04-25	2025-06-30
0	0	0	0	0	DuffeySE // Recruitment Campaign - 3/12-4/30	120219510116120392	OUTCOME_TRAFFIC	PAUSED	AUCTION																							1,100	2025-03-12	2025-05-02
0	0	0	0	0	DuffeySE // Recruitment Campaign - 1/9-2/28	120215640441290392	OUTCOME_TRAFFIC	PAUSED	AUCTION																							1,100	2025-01-09	2025-02-28
0	0	0	0	0	DuffeySE - Recruitment Campaign - gold - 11.12-12.31	120214353593960392	OUTCOME_TRAFFIC	PAUSED	AUCTION																							1,100	2024-11-12	2024-12-31
0	0	0	0	0	DuffeySE / October (July) Recruitment Short 4 - ReRun	120214020300400392	OUTCOME_TRAFFIC	PAUSED	AUCTION																								2024-10-30
0	0	0	0	0	DuffeySE / October Recruitment Short 8 - 10.29	120214000499330392	OUTCOME_TRAFFIC	PAUSED	AUCTION																								2024-10-29
0	0	0	0	0	DuffeySE / September Recruitment Short 5	120213502126840392	OUTCOME_TRAFFIC	PAUSED	AUCTION																								2024-10-09
0	0	0	0	0	DuffeySE / September Recruitment Short 4	120213089041470392	OUTCOME_TRAFFIC	PAUSED	AUCTION																								2024-09-23
0	0	0	0	0	DuffeySE / September Recruitment Short 3	120213011512170392	OUTCOME_TRAFFIC	PAUSED	AUCTION																								2024-09-19
0	0	0	0	0	DuffeySE / September Recruitment Short 2	120212850693190392	OUTCOME_TRAFFIC	PAUSED	AUCTION																								2024-09-12
0	0	0	0	0	DuffeySE / September Recruitment Short 1	120212672686620392	OUTCOME_TRAFFIC	PAUSED	AUCTION																								2024-09-05
0	0	0	0	0	DuffeySE / August Recruitment Short 3	120212445128680392	OUTCOME_TRAFFIC	PAUSED	AUCTION																								2024-08-26
0	0	0	0	0	DuffeySE / August Recruitment Short 2	120212401471500392	OUTCOME_TRAFFIC	PAUSED	AUCTION																								2024-08-23
0	0	0	0	0	DuffeySE / August Recruitment Short 1	120212112144940392	OUTCOME_TRAFFIC	PAUSED	AUCTION																								2024-08-09

Daily

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:05:13-04:00

📊 Monthly Summary

Month	Campaign Name	Days	Impressions	Reach	Clicks	Unique Clicks	Spend	Link Clicks
2026-04	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	12	25,864	24,583	1,607	1,551	185	1,510
2026-04	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	12	5,002	4,683	7	7	10.75	6
2026-04	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	12	5,122	5,058	3	3	10.71	3
2026-03	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	31	97,732	92,565	4,410	3,603	530	2,855
2026-03	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	31	13,149	12,483	6	6	30.8	6
2026-03	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	31	14,860	14,674	10	10	30.36	9
2026-02	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	28	88,305	84,075	4,617	3,483	475	2,545
2026-02	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	28	10,417	9,928	7	7	27.77	7
2026-02	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	28	15,048	14,780	9	9	27.72	5
2026-01	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	20	82,814	76,193	2,648	2,302	327	1,789
2026-01	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	20	6,558	6,409	7	7	19.2	7
2026-01	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	20	12,285	11,895	12	12	18.95	7
Last 90 Days		273	377,156	357,326	13,343	11,000	1,693	8,749

Date	Reach	Impressions	Clicks	Unique Clicks	Spend	Daily Entry	Campaign Name	CTR	CPC	CPM	Link Clicks	Period Start	Period End	Last Synced
2026-01-12	208	214	0	0	0.2700	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| 2026-01-12	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	0		1.26		2026-01-12	2026-01-12	2026-04-12T10:05:13.015Z
2026-01-12	2,245	2,349	67	56	6.86	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic \| 2026-01-12	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	0.0285	0.1024	2.92	37	2026-01-12	2026-01-12	2026-04-12T10:05:13.015Z
2026-01-12	177	180	0	0	0.0200	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness \| 2026-01-12	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	0		0.1111		2026-01-12	2026-01-12	2026-04-12T10:05:13.015Z
2026-01-13	447	447	1	1	1	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| 2026-01-13	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	0.0022	1	2.24	1	2026-01-13	2026-01-13	2026-04-12T10:05:13.015Z
2026-01-13	2,890	3,276	124	104	17.07	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic \| 2026-01-13	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	0.0379	0.1377	5.21	76	2026-01-13	2026-01-13	2026-04-12T10:05:13.015Z
2026-01-13	1,331	1,348	0	0	0.9900	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness \| 2026-01-13	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	0		0.7344		2026-01-13	2026-01-13	2026-04-12T10:05:13.015Z
2026-01-14	287	296	0	0	1.14	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| 2026-01-14	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	0		3.85		2026-01-14	2026-01-14	2026-04-12T10:05:13.015Z
2026-01-14	2,951	3,334	134	115	16.68	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic \| 2026-01-14	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	0.0402	0.1245	5	90	2026-01-14	2026-01-14	2026-04-12T10:05:13.015Z
2026-01-14	736	736	1	1	0.9900	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness \| 2026-01-14	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	0.0014	0.9900	1.35	1	2026-01-14	2026-01-14	2026-04-12T10:05:13.015Z
2026-01-15	316	329	0	0	0.8200	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| 2026-01-15	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	0		2.49		2026-01-15	2026-01-15	2026-04-12T10:05:13.015Z
2026-01-15	3,094	3,504	143	128	16.27	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic \| 2026-01-15	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	0.0408	0.1138	4.64	96	2026-01-15	2026-01-15	2026-04-12T10:05:13.015Z
2026-01-15	547	584	0	0	0.9900	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness \| 2026-01-15	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	0		1.7		2026-01-15	2026-01-15	2026-04-12T10:05:13.015Z
2026-01-16	324	340	1	1	0.9100	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| 2026-01-16	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	0.0029	0.9100	2.68	1	2026-01-16	2026-01-16	2026-04-12T10:05:13.015Z
2026-01-16	2,906	3,174	124	106	15.95	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic \| 2026-01-16	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	0.0391	0.1286	5.03	83	2026-01-16	2026-01-16	2026-04-12T10:05:13.015Z
2026-01-16	530	600	0	0	1	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness \| 2026-01-16	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	0		1.67		2026-01-16	2026-01-16	2026-04-12T10:05:13.015Z
2026-01-17	402	402	0	0	1.11	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| 2026-01-17	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	0		2.76		2026-01-17	2026-01-17	2026-04-12T10:05:13.015Z
2026-01-17	3,089	3,356	130	115	16.57	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic \| 2026-01-17	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	0.0387	0.1275	4.94	88	2026-01-17	2026-01-17	2026-04-12T10:05:13.015Z
2026-01-17	658	704	1	1	1.21	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness \| 2026-01-17	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	0.0014	1.21	1.72		2026-01-17	2026-01-17	2026-04-12T10:05:13.015Z
2026-01-18	360	366	1	1	0.9800	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| 2026-01-18	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	0.0027	0.9800	2.68	1	2026-01-18	2026-01-18	2026-04-12T10:05:13.015Z
2026-01-18	3,260	3,618	142	120	18.08	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic \| 2026-01-18	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	0.0392	0.1273	5	95	2026-01-18	2026-01-18	2026-04-12T10:05:13.015Z

Demographics

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:05:13-04:00

Reach	Impressions	Clicks	Spend	Demo Entry	Campaign Name	Age Range	Gender	CTR	CPC	CPM	Period Start	Period End	Last Synced
271	317	0	0.7900	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| 18-24 female	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	18-24	female	0		2.49	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
250	282	0	0.6100	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| 18-24 male	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	18-24	male	0		2.16	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
14	14	0	0.0500	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| 18-24 unknown	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	18-24	unknown	0		3.57	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
1,452	1,830	2	3.78	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| 25-34 female	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	25-34	female	0.0011	1.89	2.07	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
2,525	3,369	3	6.29	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| 25-34 male	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	25-34	male	0.0009	2.1	1.87	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z

Device

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:05:13-04:00

Reach	Impressions	Clicks	Spend	Device Entry	Campaign Name	Device	CTR	CPC	CPM	Period Start	Period End	Last Synced
12,999	16,431	16	41.71	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| android_smartphone	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	android_smartphone	0.0010	2.61	2.54	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
415	520	1	2.25	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| android_tablet	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	android_tablet	0.0019	2.25	4.33	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
167	169	0	0.6004	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| desktop	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	desktop	0		3.55	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
1,867	2,126	0	5.57	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| ipad	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	ipad	0		2.62	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
13,565	15,755	10	38.03	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| iphone	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	iphone	0.0006	3.8	2.41	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z

Geographic

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:05:13-04:00

Reach	Impressions	Clicks	Spend	Geo Entry	Campaign Name	Country	CTR	CPC	CPM	Period Start	Period End	Last Synced
28,399	35,126	27	88.53	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| US	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	US	0.0008	3.28	2.52	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
176,498	294,715	13,282	1,517	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic \| US	DuffeySE // Recruitment Campaign 2026 - 1/7 - Traffic	US	0.0451	0.1142	5.15	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
44,403	47,315	34	87.74	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness \| US	DuffeySE // Recruitment Campaign 2026 - 1/7 - Awareness	US	0.0007	2.58	1.85	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z

Platform

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:05:13-04:00

Reach	Impressions	Clicks	Spend	Platform Entry	Campaign Name	Platform	Position	CTR	CPC	CPM	Period Start	Period End	Last Synced
24	29	0	0.2702	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| audience_network an_classic	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	audience_network	an_classic	0		9.32	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
485	714	0	8.53	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| audience_network rewarded_video	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	audience_network	rewarded_video	0		11.94	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
5	5	0	0.0100	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| facebook facebook_reels	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	facebook	facebook_reels	0		2	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
58	59	1	0.2302	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| facebook feed	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	facebook	feed	0.0169	0.2302	3.9	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z
32	32	0	0.2702	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement \| facebook instream_video	DuffeySE // Recruitment Campaign 2026 - 1/7 - Engagement	facebook	instream_video	0		8.44	2026-01-12	2026-04-12	2026-04-12T10:05:13.016Z

Linkedin Ads

— 2 reports, 2 records | Data: 2026-01-12 → 2026-04-12

Ad Account ID

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:06:06-04:00

Value: 508782601

Reports

2026-01-12 to 2026-04-12. Fetched 2026-04-12 06:06:06-04:00

TDC Marketing Data Warehouse. Generated 4/12/2026, 8:34:19 AM EST. Updated every 2 hours.